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Split RunTest is a PHP marketing tool that allow you to test your sales pages and build the perfect sales pitch. Most successful marketers are constantly testing their ideas. They have what's called a "control" version of their sales letter. A control is the best pulling sales letter that you have. When you get an idea to test, say, a new headline, you'll want to split test it against your already proven sales letter, the control, to see if it does better. If the new sales letter does better than the old one, the new sales letter now becomes your control sale letter. In this way, you can continually improve your website. A website split test is essential to any webmaster looking to improve their sales page.
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